Whether we are talking about a brand new hotel with a modern, trendy look and feel or a more traditional hotel with perhaps an English flare choosing the right hotel furniture is an essential part of creating the mood.

Take a new build or renovation in a city centre, for example. You've got to pay great attention to the minor details that make up the building's overall design and look. Things like the wide-screen televisions in the bedrooms, the power showers and the quality of the table cloths in the restaurant. All these details add up to a considerable sum, but if you spend the time to get it right, they will last you for years - and outlive the cheaper options.

Ok, so we know the details matter. These details make up the impression that your customers have of your business - and you want to leave a good impression. Furniture is a crucial element in any hotel as it's one of the things that every visitor will interact with many times each time they stay. It's not just a case of choosing a few chairs for the bedrooms. Every visual element makes up the furniture: the restaurant, the bathroom, the office, the reception, the bar, and even the rubbish bins and ashtrays.

The seating, chairs, and tables that help make up your hotel's look should make a statement to everyone who visits. It's up to you what you want that statement to be, modern, traditional, classy, or retro. For the most part, your customers will not notice the individual pieces of furniture but the complete design. You are unlikely to have people walking into the lobby and saying, "I like the chrome finish on that table base!", but if you plan the design right, you will undoubtedly get more general compliments.

The stainless steel bar stool GM Al Bombo SD240 designed by Stefano Giovanni would look great! Fantastic trendy lines, swivel stool, height adjustment, and stainless base with polished die-cast aluminium seat. A perfect chair choice, combined with a similar style table such as a bistro table or a glass table with a stainless platform.

Below are some essential points that you should consider when designing and choosing furniture for your hotel. Remember, beauty is in the details.

1. Consider the final look of your hotel. Have some clear ideas in your head, and preferably on paper. Are you going to an ultra-modern hotel? Traditional? Retro? Match the design of your hotel to the area it's located in and your primary customer base.

2. I hope you have already done extensive demographic research into your target market already - use this information to create a design that will appeal to the group of visitors you anticipate visiting your hotel. Make sure that you use features, colors, furniture, and seating that they will appreciate.

3. Spend some time to decide what ambiance you want for each room. A usual approach is for the bedrooms to be relaxing and the lobby to be professional with a couple of striking features or colors, but it depends on the look you're going for.

4. What is your budget? There may be all kinds of furniture that will fit your market but will it fit your budget. When you set your budget first, you don't waste your time, and you don't find yourself over budget either.

5. Is the furniture going in the restaurant? The bedrooms? The lobby? Make sure that you choose the right pieces of furniture for the right areas. The last thing you want is to find that those metal chairs are rusting outdoors because they weren't finished in stainless steel. Examine each piece of furniture's properties and match them as closely as you can to how you will be using them.

6. Location, location, location. Where are you? Or rather, your hotel. You have to consider two things: firstly, you match the furniture with the area you are in. You don't want ultra-modern furniture in a small village where that look won't be appreciated. Secondly, if you are in a very hot or humid country, that will influence the furniture you choose. Make sure to get something sure to live up to the temperatures and weather conditions it needs to.

7. Quality should never be overlooked. Cheap furniture almost always breaks. Consider your budget carefully as the furniture can serve you well if you buy top quality products the first time around. You don't want to keep replacing the furniture every six months.

It doesn't have to be difficult. If the design is not one of your skills, outsource it to a designer or hand it over to someone on your team. If you take away only one thing from this article - remember: it's the details that make up the design.

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